How much is a tweet worth? Try $18K

- Winter 2013 -
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If you’ve ever wondered about the true value of social media, a class of Freeman School students has an answer for you. $18,000.
That’s how much a Twitter message—or, if you prefer, a tweet—the students posted on behalf of the Louisiana Museum Foundation generated for the foundation’s efforts to repair and restore music legend Fats Domino’s white Steinway piano, which was nearly destroyed by floodwaters in the wake of Hurricane Katrina.

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Social entrepreneurs seek the perfect pitch

- Winter 2013 -
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Ten teams of social entrepreneurs visited Tulane’s uptown campus to pitch ideas to solve a host of environmental and social problems, but in the end, it was a program to help the formerly incarcerated transition back into society that came out on top at the fourth annual PitchNOLA.

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New admissions director hopes to build on vision

- Winter 2013 -
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Becoming a “school of choice” for prospective students is a big part of Dean Ira Solomon’s vision for the Freeman School, and it’s also a big part of what attracted Patrick Foran, the new director of graduate admissions, to the Freeman School.

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Service takes the spotlight on MBA trip to Argentina

- Winter 2013 -
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It started out modestly, as a way to offer volunteer opportunities to students during one of their international trips, but in the last three years, public service has grown to become the focal point of the annual MBA Global Leadership trip to Argentina.

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Selected Faculty Research

- Winter 2013 -
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Kris Hoang’s paper “How Do Regulatory Reforms to Enhance Auditor Independence Work in Practice?” has been accepted for publication in Contemporary Accounting Research.

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The high cost of high-frequency trading

- Winter 2013 -
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The origin of the so-called Flash Crash remains a mystery, but David Lesmond, associate professor of finance, has a strong suspicion of the underlying cause: high-frequency trading.

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Perspective: Stocks Under (Latin American) Rocks

- Winter 2013 -
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For most U.S. investors, Latin America tends to fly under the radar, but here at the A. B. Freeman School of Business, we’ve been paying close attention to Latin American equity markets for more than a decade.

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Consumers judge risk of illness by the cost of the cure

- Winter 2013 -
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When it comes to calculating their odds of catching the flu, consumers look to an unlikely gauge—the price of the flu shot—to measure their risk, according to a new study co-authored by an A. B. Freeman School of Business researcher.

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Selected Faculty Presentations, Honors, Etc.

- Winter 2013 -
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Jasmijn Bol, PricewaterhouseCoopers, LLP Faculty Fellow in Accounting and associate professor of accounting, presented her research at three recent conferences.

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Cover Story: Capitalism with a Conscience

- Winter 2013 -
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At a time when many cast a jaundiced eye on business and business people, John Elstrott embodies an idealistic, almost heroic vision of free-enterprise capitalism. From Celestial Seasonings to Whole Foods Market to Sambazon, Elstrott’s guiding investment principle is not potential profit but potential impact.

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