Love DIY Projects? It’s the Ikea Effect

- Winter 2012 -
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So it turns out there’s a reason why you could never throw out that wobbly old bookcase you put together in college. It’s the Ikea effect. In a new article in the Journal of Consumer Psychology, the Freeman School’s Daniel Mochon argues that consumers tend to value products they build themselves— such as furniture from Ikea—more than similar professionally built products

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Research: Selected Faculty Research

- Winter 2012 -
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Venkat Subramaniam, associate professor of finance, contributed “Are there monitoring benefits to institutional ownership? Evidence from seasoned equity offerings” to the Journal of Corporate Finance, December 2011. The article was co-authored with Ilhan Demiralp, Ranjan D’Mello and Fred Schlingemann.

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Research: Selected Faculty Presentations Etc.

- Winter 2012 -
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John Elstrott spoke to students, business leaders and entrepreneurs in Boulder, Colo., on Sept. 29 as part of An Evening at the Epicenter, a series of interactive talks dedicated to promoting local, socially responsible and green businesses.

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Cover Story: School of Choice

- Winter 2012 -
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New Dean Ira Solomon hopes to make Freeman a “school of choice” for business students from around the world, but first he plans an ambitious effort to grow the school’s faculty by 40 percent in the next few years.

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News from TABA: Business Forum, Chapter Cities and More

- Winter 2012 -
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Well, my Tulane family, as they say, “Time flies when you’re having fun!” I have truly enjoyed every moment of serving as president of TABA, and as my journey as president comes to an end, what better time to assess where TABA is as an organization and what lies for the future.

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Thanks to TABA for Another Great Year

- Winter 2012 -
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The A. B. Freeman School of Business would like to thank the Tulane Association of Business Alumni (TABA) for its extraordinary service and support over the last year. Freeman Days New York is just one of the many events and programs made possible in part through the generous support of TABA.

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Make Plans to Attend the 2012 Graduate Alumni Reunion

- Winter 2012 -
Graduate Alumni Reunion

This year’s Graduate Alumni Reunion Party—honoring MBA, MACCT and MFIN grads from the milestone classes of ’62, ’67, ’72, ’77, ’82, ’87, ’92, ’97, ’02 and ’07—will take place at 7 p.m. on Friday, May 4, at Parkview Terrace in City Park (second floor of the Casino building).

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Five Alums In DiversityMBA Top 100 Under 50

- Winter 2012 -
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Five Freeman School alumni are among the honorees in the 2011 DiversityMBA Magazine Top 100 Under 50 Diverse Executive & Emerging Leaders. Compiled by DiversityMBA Magazine, the list recognizes exceptional minority and multicultural executives— including African Americans, Asians, Hispanics, foreign nationals and women—who have achieved success in highly competitive corporate, government or entrepreneurial environments.

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Class Notes: Winter 2012

- Winter 2012 -
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Aaron Buchsbaum (BBA ’52) was awarded the 2011 Emory Law Distinguished Alumni Award. The award recognizes outstanding alumni who have achieved distinction in legal practice, teaching, research or public administration, and who have demonstrated distinguished service to Emory University.

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In Memoriam: Winter 2012

- Winter 2012 -

Mildred L. Buerkle (BBA ’40)
Floyd M. Hodge (’42)
Frederick J. Corales (BBA ’43)
Fred J. Schuber Jr. (BBA ’43)
Harry J. Batt Jr. (BBA ’48)
Rene R. Naccari (BBA ’49)
Charles R. Sang (BBA ’49)

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