Research

Kris Hoang’s paper “How Do Regulatory Reforms to Enhance Auditor Independence Work in Practice?” has been accepted for publication in Contemporary Accounting Research.

The high cost of high-frequency trading

The origin of the so-called Flash Crash remains a mystery, but David Lesmond, associate professor of finance, has a strong suspicion of the underlying cause: high-frequency trading.

Perspective: Stocks Under (Latin American) Rocks

For most U.S. investors, Latin America tends to fly under the radar, but here at the A. B. Freeman School of Business, we’ve been paying close attention to Latin American equity markets for more than a decade.

Consumers judge risk of illness by the cost of the cure

When it comes to calculating their odds of catching the flu, consumers look to an unlikely gauge—the price of the flu shot—to measure their risk, according to a new study co-authored by an A. B. Freeman School of Business researcher.

Selected Faculty Presentations, Honors, Etc.

Jasmijn Bol, PricewaterhouseCoopers, LLP Faculty Fellow in Accounting and associate professor of accounting, presented her research at three recent conferences.

Perspective: Weathering the Storm

Working with family-owned firms in New Orleans over the past few years, I started hearing stories about the days, months and years after Katrina and how these firms maintained continuity and restructured in response to the disaster. These stories differed significantly from those I heard from non-family firms, and they led me to conduct a formal academic study comparing the two groups.

Selected Faculty Research

Carmen Weigelt, assistant professor of management, recently had her paper “Implications of Internal Organization Structure for Firm Boundaries,” co-authored with Doug Miller, accepted for publication in Strategic Management Journal.

Selected Faculty Presentations, Honors, Etc.

Michael T. Yest, professor of practice in finance, received the James T. Murphy Teaching Excellence Award in May at the Freeman School’s Graduate Diploma Ceremony.

Study shows “downsizing” options beat calorie warnings in convincing diners to eat less

Studies have shown fast-food calorie postings do little to deter diners from overeating. A better approach may be for restaurants to simply ask consumers if they’d like smaller portions, according to new research by Janet Schwartz, assistant professor of marketing at the Freeman School.

The Science Behind Consumer Behavior

On a recent Friday morning, about a dozen undergraduate students gathered in a computer lab in the business school where they were directed to a website and asked to make various choices—everything from what to order for dessert to whether to go to a restaurant advertising a special to which NFL replica jersey to buy. It may sound like an online shopping session, but in fact the students were participating in behavioral experiments designed to help researchers at the Freeman School better understand the complexities of consumer decision-making processes.